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Learn more →Rentalize VS Alto / Jupix
Rentalize vs Alto (Zoopla)
Alto and Jupix are part of Houseful, the Zoopla parent group. Rentalize is independent and built across UK and Ireland, with Talia AI on every plan, Irish rules built in and the UK compliance records the Renters Rights Act turns on.
VERDICT
Which one is right for you?
Rentalize wins for...
Choose Rentalize for an independent platform with UK and Ireland support, Talia AI on every plan, and Irish and UK compliance records built in.
Alto / Jupix wins for...
Choose Alto if your agency wants tight Zoopla / Hometrack integration and the Houseful ecosystem benefits.
SIDE BY SIDE
Feature-by-feature comparison
| Capability | Rentalize | Alto / Jupix |
|---|---|---|
| Zoopla / Hometrack integration | Branded listings website, embeddable widget and SEO listing pages on every plan. Portal feeds are not in the current feature list; ask for the current status | Same group as Zoopla and Hometrack |
| Independence | Independent vendor | Part of Houseful, alongside Zoopla and Hometrack; Houseful was acquired by Silver Lake and Red Ventures in 2018 |
| Geographic scope | UK + Ireland | Ask which markets are supported |
| AI / automation | Talia AI over your live data on every plan, running on Anthropic, OpenAI or Gemini, set by Rentalize; a document confidence score on Rentalize Select | Ask which AI features run on your live data |
| Renters Rights Act compliance | UK safety certificates, deposits and repairs with SLAs on every plan; UK case management on Professional and above, with Section 8 and Section 13 notices logged and tracked against the tenancy, with their dates and service evidence. Dedicated Renters Rights Act workflows, including PRS Database submission, are on the roadmap, not in the product today | Ask which duties have a dedicated workflow today, and which are on the roadmap |
| Irish housing schemes | HAP tenancies and RTB compliance native; affordable purchase allocations via Rentalize Select; cost rental scheme workflows on the roadmap | Ask whether Irish rules and housing schemes are covered |
| Private landlord tier | Rentalize 360 (pricing not yet published) | Agency focused |
| Pricing transparency | Published plans from EUR 199 / GBP 169 a month, Enterprise priced to the portfolio, and a pricing calculator | Ask for current pricing at your portfolio size |
| Migration tooling | Bulk-import wizard and import templates on every plan; REST API on Enterprise | Strong (multi-product migrations within group) |
Sources for the Alto / Jupix column: alto.zoopla.co.uk, houseful.co.uk and its published materials. Where a cell says to ask or check, we have not confirmed what Alto / Jupix offers. Features and prices change, so confirm current details with Alto / Jupix directly.
FAQ
Common questions
It can be, especially for agencies that want an independent platform, UK and Ireland operation, or Talia AI on every plan. Alto remains the right choice if Zoopla and Hometrack integration is core to your business.
Rentalize is an independent company, so its roadmap is set by its own customers. Alto is part of Houseful, alongside Zoopla and Hometrack, which some agencies see as an advantage for portal and data integration. Ask any vendor how its ownership affects portal feeds, data sharing and pricing.
Check with Alto for its current coverage. For agencies with Irish operations or affordable housing scheme exposure, ask whether it covers RTB registration, the 2026 rent cap and HAP tenancies. Rentalize covers the one-click RTB export and the 2026 rent cap on every plan, and housing schemes on Rentalize Select.
Not as a built-in feature today: portal feeds are not in the current Rentalize feature list. Every plan includes a branded listings website on your own subdomain, an embeddable listings widget and SEO-ready listing pages. If portal feeds decide your purchase, ask us for the current status before you buy.
Rentalize tracks safety certificates, deposits and repairs with SLAs on every plan, and on Professional and above logs and tracks Section 8 and Section 13 notices against the tenancy, with their dates and service evidence; PRS Database submission is on the roadmap. See /renters-rights-act-compliance-software/. Ask any platform which duties have a dedicated workflow today and which are on its roadmap.
Ready to switch to Rentalize?
Book a 45-minute demo on your own portfolio data. We will show you how Rentalize handles the workflows you currently run on Alto / Jupix.